BACKLIT SIGNAGE

Backlit signage is designed to be viewed with a lightweight glow/source behind channel letters. Backlit signage is a great option if you want to increase visibility, stand out from competitive signs & have your message seen, night or day.

Below image is the details of how we make backlit signage

Backlit signage in Singapore are widely used in malls, tradeshows, kiosks, airport displays, and retail stores. For outdoors, they also serve the purpose to create very illuminated effects even during daytime, such as for outdoor building signage, at bus stops, MRT stations, and even billboards for marketing.

Backlit signs are done with many selections of materials (ie. wood, metal & acrylic), and with different depth and shades to play with. LED lighting is additionally a severe component of how backlit signs are made. With LED, in Singapore, backlit signs stand out considerably better than when fluorescent signage was first introduced. This makes backlit signage a simple choice for business owners who want to boost the extent of awareness for his or their companies. They work amazing especially during night time when the streets are dim, and everyone can see your backlit signage on the building right and clear from a distance.

Interior and exterior backlit signage will improve your business’s credibility by showing your existing customers 24/7 that you are serious about promoting your business and are willing to form the investment which is necessary to ensure your continued success.

In this article, we will explore the advantages of backlit signage and why it can be a game-changer for your business.

1. Enhanced Visibility
   Backlit signage provides excellent visibility, especially in low-light conditions or at night. The illumination draws attention, making your business signage stand out even in crowded environments. Whether placed indoors or outdoors, backlit signs use strategically positioned lights to ensure your message remains prominent and visible, capturing the attention of potential customers. This enhanced visibility increases brand recognition and helps create a lasting impression.
   
   
2. Improve Brand Awareness
   Backlit signs offer a unique opportunity to showcase your brand and logo in a visually appealing way. The vibrant colors and sharp contrast that backlit signage provides can make your brand elements pop, ensuring that your business stands out from its surroundings. By displaying your logo or brand message prominently, you reinforce brand awareness and make it easier for customers to identify and remember your business.
   
   
3. Eye-Catching Designs
   Backlit signage allows for creative and eye-catching design possibilities. The illuminated background provides an additional dimension to your signage, allowing you to experiment with various colors, gradients, and effects that can’t be achieved with traditional signage. By leveraging the visual impact of backlighting, you can create striking designs that leave a lasting impression on customers, ultimately helping your business to differentiate itself from competitors.
   
   
4. Day and Night Advertising
   One of the major advantages of backlit signage is its 24/7 visibility. Unlike traditional signage that relies on natural light or external lighting, backlit signs are visible day and night. This round-the-clock advertising ensures that your business remains visible even when the sun goes down, maximizing exposure and reaching potential customers at all times. This is particularly beneficial for businesses that operate during evening hours or in locations with high foot traffic during the night.
   
   
5. Durability and Longevity
   Backlit signs are designed to withstand various weather conditions, ensuring durability and longevity. They are typically constructed using our selected durable materials that can withstand exposure to sunlight, rain, wind, and other environmental factors. Backlit signage is often made with weather-resistant materials and protected with coatings/powder-coating ensuring that the sign’s colors and overall quality are preserved over time. This durability makes backlit signs a cost-effective investment, requiring minimal maintenance and replacement.
   
   
6. Versatility
   Backlit signage is highly versatile and can be tailored to suit your specific needs. Whether you require a small indoor sign, a large outdoor signage, or even a vehicle wrap, backlit signage can be customized to fit various shapes, sizes, and surfaces. The flexibility of backlit signs allows you to adapt them to different marketing campaigns, seasonal promotions, or events, giving you the freedom to update your messaging easily and efficiently.
   
   

Conclusion

Backlit signage offers a range of benefits that make it an attractive option for businesses looking to enhance their visibility and create a lasting impact on customers. From improved visibility and brand awareness to eye-catching design possibilities and 24/7 advertising, backlit signage provides a versatile and effective marketing tool. Additionally, its durability and customizability ensure a long-lasting investment for businesses across different industries. By harnessing the power of backlighting, your business can shine brightly, leaving a memorable impression on potential customers and boosting your overall success.

1. Indoors
   Indoor backlit signage have been very trendy for decades as a successful advertising method. Today’s modern technology and advancement have allowed businesses to utilize this strong advertising method by using more intricate and professional fabrication methods to excellent precision in detail and clarity.

2. Outdoors
   

   The signs we created aren’t limited to only indoors. Backlit signs has become increasingly popular because the lighted displays are easy to be recognised and seen in the dark especially in outdoor conditions.

   Big Image Group focuses on custom sign manufacturing. We use only the best machines and technologies to fabricate backlit letters and signs, all for quality work and standard. Even with outdoor exposure, a common problem in lower quality material can result in rust or corrosion in metal, or even expose to short circuit to the main power supply; and we ensure that these problems are prevented during fabrication and quality control.

3. Retails
   

   Backlit signs serve as a powerful way to display your advertising and create an outstanding signage for your store. Backlit signs in Singapore are commonly found in many spots that draw attention and awareness to a particular product, service, or purpose. In general, if you do notice that by passing by retail stores, the backlit signage have more power to catch your attention naturally as compared to just typical flat, non-lit simple signage.

Here are some other ideas to include backlit signs into your business objectives:

Storefront Signs
Building Signs
Condo Launch Hoarding Signs
Entrance/Exit Parking Signs
Point of Sale Display Signs
Directional Signs
Informational Signs
Safety Signs
Open/Closed Signs