5 Store Signage Designs to Consider

5 Store Signage Designs to Consider

Businesses can leverage a number of marketing strategies to garner the attention of potential customers. However, when it comes to running a brick-and-mortar store, a well-designed store signage can do wonders. Not only can it convey messages about the store’s brand, products, and services in a clear and concise manner, it also creates an impactful first impression. To ensure a better understanding of store signages, this article will highlight the top five designs that may be used to boost your brand awareness.

1. Front-lit/Back-lit Signage

As implied by its name, front-lit and back-lit signage is illuminated from the front and back respectively. Typically made from materials such as aluminium or stainless steel, this type of signage is covered with a translucent acrylic face that allows light to pass through. Thanks to the use of LED lights, the signage is energy-efficient and cost-effective in the long run. Stores looking to garner attention can opt for this signage as they are well-illuminated and visible from a distance, even during the night. Prior to the setup, do seek professional advice from providers of signcraft in Singapore to ensure desired outcomes.

2. Lightbox Signage

Lightbox signage is built from a metal frame. The graphic, printed on a translucent material, is then fitted inside the lightbox. Illuminated from the inside, lightbox signage is an excellent option for stores that are looking to create a bold and impactful statement with large-format graphics. On top of that, lightbox signage offers versatility as it is deployable both indoors and outdoors.

Learn more: 6 Common Uses Of Large Format Printing In Singapore

3. LED Signage

Due to its energy efficiency and long lifespan, LED signage, usually designed with metal or acrylic, has gradually become a popular signage option among businesses. It is covered with a graphic or text and can complement front-lit, back-lit, and edge-lit signage to create a bright and vibrant illumination. This allows LED signage to be highly visible even from a distance.

4. Neon Sign

If you are a fan of the vintage or retro vibe, neon signage, classic and timeless, is ideal in adding a touch of personality and character to your store. Made from glass tubes that are filled with neon gas and other noble gases, neon signs are highly customisable and versatile to showcase various shapes and colours.

5. Acrylic Signage

Acrylic signage features a modern and sleek design. It can be a great investment for businesses that wish to exude professionalism. Apart from its durability and longevity, acrylic signage also paves the way for a minimalist and sophisticated look. It is typically created from clear or coloured acrylic sheets that are cut to shape and fitted with vinyl graphics or text.

Store signages play a huge role in promoting the brand image of any retail business. When designing store signage, the top five signage designs above should be considered for more effective outcomes. Choosing the right solution can make all the difference in the success of your business. Additionally, working with a professional signage company is also vital as it ensures proper execution of design and installation to fulfil your business’ unique needs and goals.

Big Image Group is a leading Signage Supplier Singapore. We have in-house designers who are committed to achieving your visual expectations before fabrication. Looking to boost your brand image? Get in touch with us today to find out more.

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